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How Zuckerberg 'swallowed up' his opponent?
Mark Zuckerberg is always in the fear of Facebook being competitive, so he is willing to spend billions of dollars to acquire potential competitors.
"This is the biggest threat to our products in the past five years" - quoted an email to Facebook employees that the US Federal Trade Commission (FTC) collected.
That was on October 4, 2012, Facebook - then the largest social network in the world - decided to buy Instagram for a billion dollars. Seven months earlier, Facebook was hit by a scandal and on the way to recovery. One billion dollars is also the largest amount they can spend then to acquire a company.
In 2014, WhatsApp continued to "fall in sight". The messaging app's continued growth in users made Zuckerberg and his leaders fidgety. Fear of competition, Facebook spent $ 19 billion to buy back - a new record number.
Returning to the email above, it was the letter from Facebook's chief product manager. It was also one of many internal exchanges that US investigators revealed in the middle of last week. Zuckerberg's social network currently faces at least two lawsuits alleging "systematically abusing his power in the marketplace to destroy the risk of competition and maintain an illegal monopoly".
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